Luc first broke into the advertising world off the back of the viral marketing craze and saw the changing tide as a tremendous opportunity for storytelling across a variety of new mediums. Luc approaches each project with fresh eyes, enthusiasm and a penchant for blurring the lines, which often times boils down to casting sessions with soccer moms, fire-breathing little people, and heavy metal grannies. Luc crafts his work using a variety of canvases. He’s a brilliant creative mind, with an overwhelming set of skills and talents. Luc has one simple plan; work with great people and make great things.